About PowerPlay

Driving business growth through innovative omnichannel advertising solutions

Precision Advertising Meets Results

PowerPlay is a digital-first advertising platform that combines broadcast-level credibility with precision targeting across CTV, mobile, desktop, and connected devices. We deliver reach, relevance, and measurable results for businesses of all sizes.

Our Mission

To empower local businesses across the U.S. and multicultural markets with data-driven advertising campaigns that maximize ROI and drive meaningful growth.

Our Vision

To be the leading omnichannel advertising platform that bridges the gap between traditional broadcast reach and modern digital precision.

What Sets Us Apart

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20+ Years of Expertise

With over two decades of experience in Caribbean and Latin American markets, we understand how to reach U.S. travelers and multicultural audiences effectively.

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Data-Driven Approach

Our "verify then trust" mantra ensures campaigns are constantly optimized based on performance data, delivering the best ROI with transparent, real-time reporting.

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Precision Targeting

We leverage advanced data and analytics to deliver hyper-targeted ads, ensuring your message reaches the most relevant audience segments across all devices.

Industry Expertise

PowerPlay delivers specialized solutions across key industry verticals, combining broadcast credibility with digital precision.

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Political Advertising

Reach target constituents with congressional-level targeting and exclusive political data partnerships with DataTrust, TargetSmart, and L2.

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Travel & Tourism

Connect Caribbean and Latin American destinations with U.S. travelers through precision geo-targeting and custom audience segments.

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Sports Marketing

Engage passionate fans with premium ads during live sports streaming across 450+ broadcast TV stations and all major leagues.

Ready to Grow Your Business?

Discover the power of precision and reach with PowerPlay. Contact us today to learn how we can transform your marketing efforts with data-driven, omnichannel advertising.